Workflows & automations

Send the right email to the right person. Every time.

Trigger flows on signup, purchase, click, or any event you care about. Automate the follow-ups, test what works, and let every campaign get smarter with each send.

Trigger New signup
Send Welcome email
Wait 2 days
If clicked Send: Getting started
Common flows

Pre-built recipes, fully editable.

Start from a template or design from scratch. Every flow is a drag-and-drop canvas — no YAML, no code, no IFTTT-style limits.

Welcome series

Greet new contacts automatically

Drop a 3- to 5-email welcome flow on every new signup. Builds the relationship while you sleep.

SignupEmail 1Wait 2dEmail 2
Abandoned cart

Recover the sales that almost happened

Fire a recovery email when a cart sits for 1 hour. Add a second nudge after a day. Stop when they buy.

Cart eventWait 1hReminderIf purchased: stop
Re-engagement

Bring inactive contacts back to life

Detect 90-day silence, send a "we miss you" sequence. If still silent, auto-suppress to protect deliverability.

Inactive 90dWin-backIf no open: suppress
Post-purchase

Onboard new customers, ask for reviews

Thank them, deliver content, ask for a review after 14 days. Branch on product purchased.

PurchaseThanksWait 14dReview request
Triggers

If it can happen, it can start a flow.

Twelve native triggers, plus webhook + API for anything else.

a

Audience subscribe

Someone joins a audience, manually or via a form.

b

Email opened

Branch flows based on engagement signals.

c

Link clicked

Trigger off a specific link inside a campaign.

d

Tag added

Manual or automated tag changes kick off a sequence.

e

Date / anniversary

Birthday, renewal, signup-day, custom date fields.

f

Inactivity

X days without opening, clicking, or purchasing.

g

Custom field change

Plan upgraded, status flipped, score crossed threshold.

h

Webhook / API

Any event from your app, in milliseconds.

A/B + analytics

Test, learn, ship the winner.

Run A/B tests on subject lines, send time, and content. ShySend automatically promotes the winner once results are statistically significant.

  • Subject-line, send-time, and content A/B
  • Statistical significance built in — no spreadsheets
  • Per-flow funnel: opens, clicks, revenue, conversions
  • Branch flows based on test outcomes
Subject A/B — "Welcome aboard"
Variant A"Hey {first_name}, welcome aboard 👋"
38.2%
Variant B"Your free account is ready"
51.4%
Variant C"Let's get you set up"
32.0%

Automate your first flow today.

Free forever plan, no credit card required.

Get started — it's free